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April 8, 2003
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SUBJECT: |
2002-0082 Library Sub-element |
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REPORT IN BRIEF |
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The draft Library Sub-element includes eleven sections that provide information about the current Library issues and project future directions for Sunnyvale Library services and collections. The future directions are defined in six major goals related to library materials, information services, enrichment programs and publications, the library facility, technology and maintaining quality services through partnerships, customer feedback and maximizing the skills of library staff. Year 2000 Census data was used during the development of the revised Sub-element in order to understand community demographics and to plan future goals, policies and actions based on the community profile. A Library Needs Assessment was conducted in order to gather community input for this document. Increased use of the library during the past decade is addressed in the revised Sub-element. This document also identifies several key social and technological trends that will continue to strongly influence library services in the future. The draft Sub-element has been reviewed in a City Council study session with the Planning Commission and the Board of Library Trustees on December 17, 2002. Public Hearings were held by the Board of Library Trustees on March 3, 2003, and with the Planning Commission on March 24, 2003. After making necessary changes from these hearings, the Council is reviewing the library Sub-element for adoption on April 8, 2003. Staff recommends approval of the draft Library Sub-element at that meeting. |
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DISCUSSION |
| Background |
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The current Library Sub-element of Sunnyvale's General Plan was adopted by Council on February 6, 1990. The revised Sub-element reflects significant changes in library services during the last decade and also anticipates more changes in the upcoming decade. Council approved the work plan for the Library Sub-element update on September 21, 1999. The draft revised Library Sub-element was reviewed by Council in a joint study session with the Planning Commission and the Board of Library Trustees on December 17, 2003. |
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Community Outreach |
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Public input was integrated into the revised Sub-element during its development. The working team to revise the Sub-element included a member of the Board of Library Trustees. The Board of Library Trustees reviewed and commented on the new community condition indicators and the goals, policies and action statements as they were being drafted in the spring of 2002. The Board of Library Trustees also identified the roles or areas of service emphasis that will be the highest priority within the new goals, policies and action statements in the future. A Library Needs Assessment was conducted in late 2001 in order to gather community input regarding the future direction of Sunnyvale Library services. An independent survey research group conducted several surveys and two focus groups which targeted different groups in the community:
The feedback from these surveys has been fully integrated into revised Sub-elements. Draft Sub-element This draft includes the following eleven sections:
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The Community and Library Use |
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The revised library Sub-element incorporates 2000 Census data. The Census data illustrates major demographic changes in the city during the last decade which will impact library services. The largest growth in Sunnyvale's population has been in the 19 or under age group and in the 35-64 age group. These age groups are traditionally very active library users. High levels of education in the community also contributes to library use. There were also significant changes in the 1990's in the multi-ethnic composition of the population that will impact the content of the library collection and the delivery of library services. The challenge for the next decade will be to use resources effectively to serve all the members of the community as needs for library services continue to diversify. The population of Sunnyvale increased by 12.4% between 1990 and 2000. The number of library visits per capita remained as the population grew. The number of items checked out between 1990 and 2002 increased by 53.3%. During this period the average number of checkouts per item per year increased from 3.76 in Fiscal Year 1989 -1990 to 6.4 in Fiscal Year 2001-2002. The focus by library staff during the past decade to select items that are relevant to customer needs are reflected in these use statistics. Efforts to provide relevant materials will continue during the next decade. |
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Circumstances Impacting Library Services The revised Sub-element identifies several key issues that will influence the delivery of library services in the next decade.
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Goals, Policies and Action Statements |
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The revised Library Sub-element is based on six major goals for the future.
Policies and action statements for this goal address the key collection areas for the future. These are children's materials, reference materials, materials for individuals of all ages who are enrolled in a formal education program or studying independently and popular materials. Policies and action statements for this goal are related to services for library customers that help them find information, which include organizing materials so they are finable and usable and reaching customers through outreach services. Policies and action statements for this goal address methods to promote the love of reading and gaining knowledge through library programs. There are also activities in this goal to help library visitors learn how to use the library and its resources and to identify the benefits of library through publicity to residents and local business.
The policies and action statements for this goal address both the accessibility of library materials and adequacy of the library facility. Facility issues include space needs arising from different demands on the building from a variety of users - ranging from children to researchers to groups seeking study space for group projects. This goal also recognizes that the library building is an important focal point for the community. The policies and action statement for this goal anticipate that serving as an access point for information in digital formats and continuously evaluating the effectiveness and new technology will be important activities for the library in the future. The policies and action statements for this goal recognize the importance of customers and also the work of library staff for successful future library services. Several areas are identified to support this goal:
ENVIRONMENTAL REVIEW A negative declaration has been prepared in compliance with California Environmental Quality provisions and city guidelines. An initial study was prepared for this project and determined that the project would not cause any adverse impact on the environment (attachment). PUBLIC CONTACT Notices for the Board of Library Trustees hearing for review of this document on March 3, 2003, were published in the agenda of the Board of Library Trustees. Draft copies of community condition indicators and goals, policies and action statements along with notice of this meeting data were sent to the Library Needs Assessment focus group participants and local school administrators prior to this meeting. The draft community condition indicators and goals, policies and action statements were also made available as handouts during two recent library customer appreciation events in the library and on a continuous basis for other interested library visitors. The handouts included dates for the Board and Commission meetings. The Board of Library Trustees voted unanimously to recommend the approval of the Library Sub-element with the modifications already communicated incorporated in the final report. Notices for the Planning Commission hearing for review of this document on March 24, 2003, were published in the agenda of the Planning Commission. Focus group participants, local school administrators and library visitors were notified of the Planning Commission hearing. Notices of the public hearing were published in the Sunnyvale newspaper, the City’s official notice bulletin board and the City of Sunnyvale and the Sunnyvale Public Library websites. The Planning Commission voted unanimously to recommend the approval of the Library Sub-element as presented. FISCAL IMPACT No fiscal impact expected at this time. ALTERNATIVES Formal adoption of this Sub-element by the City Council to occur after review and comment from the Board of Library Trustees and the Planning Commission.
RECOMMENDATION Staff recommends Alternative One. |
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Prepared by: |
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Reviewed by: |
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Approved by: Robert S. LaSala City Manager |
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ATTACHMENTS |
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| List of Council Meetings | List of Reports to Council | Sunnyvale Home Page |