Spotlight on Resources for Small Businesses
By Joan Jackson
The Sunnyvale Public Library, located across from City Hall at 665 West Olive Avenue, contains a wealth of current and comprehensive information for the small business community. We have information on a wide variety of subjects such as ideas for businesses, starting and running a small business, business plans, business law, franchising, incorporation, limited liability company formation, loans and grants, industry analysis, market statistics, employment trends, personnel management, teamwork, and training.
A class has been created, and added to our regularly-scheduled adult learning programs: Basic Business Research. This class will help you learn about resources to find information on starting a small business, writing a business plan, finding company performance data, and performing competitive analysis. Resources for protecting and researching the intellectual property of a business are also covered.
The library subscribes to several online business databases which contain information you would otherwise have to pay for. We are proud to announce that we now have a subscription to the Value Line Online Research Center. Value Line is the most trusted and prestigious name in the investment field. This great database is only available to our patrons inside our library. We encourage you to come in, and use one of our dedicated research PCs to access it. Another powerful business and marketing research tool is Reference USA. It is considered to be the No. 1 source of information on businesses and people for researchers, students, job seekers and government agencies. Both of these databases can only be accessed within the library, and are free of charge.
The Business and Company Resource Center is a fully integrated resource bringing together company profiles, brand information, rankings, investment reports, company histories, chronologies and periodicals. This resource is available to you free of charge and accessible anywhere you can access the Internet through the Library's web page at: http://www.sunnyvalelibrary.org/. Please note you'll need a Sunnyvale Library Card to access these resources (an easy, one-minute process requiring you to present yourself and proof of your California mailing address at the Library). Also, we have five dedicated database-only PCs for your convenience.
Whether the answer can be found in a book, magazine, video, audio book, online, or even in an e-book (electronic book accessible to you online 24 hours a day through the Library's web site), librarians are committed to assisting you uncover pathways for you to pursue the information you are seeking. And in the event our resources are insufficient to adequately answer your questions, we have the ability to forward your question on to researchers who may have specific knowledge and/or more time to fully address your information needs.
Let the Sunnyvale librarians go to work for you, assisting you find and use the information you need! You can reach the Reference Librarians in person, by telephone at (408) 730-7300, option 5, by fax at (408) 730-7809, or by email at adultref@ci.sunnyvale.ca.us.